Yesterday’s launch of would-be Google search killer "Cuil", dreamed up by several ex-Googlers with $33M in funding, may have been a lesson in launch catastrophe. But even more problematic than the apparently relatively poor search results and availability outages (Cuil had after all boasted of a larger search index than Google), were the crimes against branding […]

Microsoft’s desperate attempts at purchasing all or part of Yahoo in recent months has highlighted the deep and ongoing branding mess that Redmond finds itself in. So bad have things gotten that this fact was acknowledged in no less than MSFT’s internal email on how to get its listing Internet division to profitability: … 4. […]