Twitter has started selling spots on its right sidebar “Trending Topics”, so-called Promoted Trends. Toy Story 3 is the first test candidate, as can be seen on the right:
When clicked, it takes you to the same Twitter Search (internal) view for that keyword phrase as any other Trending Topic would, only now the top tweet [...]

Proto-blogger and godfather of RSS Dave Winer on his Scripting News Blog writes this week in "Natural-born blogger":

We get into the subjectives of what makes natural-born blogger [NBB]. Here are some of the ideas.
1. An natural-born blogger doesn’t wait for permission.
2. A NBB explains things, even when they don’t understand. An NBB is often proved [...]

After the first two salvos in a $300 Million ad campaign, launched to soften and redefine Microsoft’s image, failed to connect despite making use of comedian Jerry Seinfeld and former Microsoft CEO and world’s richest geek Bill Gates, Microsoft has been pushing a slew of new ads in recent months. And arguably, not one of [...]

The last few weeks have seen the annual "March Madness" surrounding the NCAA Men’s Basketball Tournament, with the conclusion only days away.
While the competition is fun to follow, especially if your favorite team or alma mater is still in the running, I’d like to draw your attention to some factors in play, hidden in plain [...]

Henry Blodget over at the newly rebranded “Business Insider – Silicon Alley Insider” (a hint of “Microsoft branding mess” in that one, no?), this morning wrote an excellent post on how the balance of power may have just shifted back to Yahoo in the long-running Micro-Hoo buy-out saga (of Yahoo search only, or otherwise).
I consider [...]

Micro-blogging service and Twitter competitor Pownce is shuttering its site. Presumably the company was purchased by SixApart (makers of the MovableType and TypePad blogging software and service), and its technology will presumably be rolled into a SixApart offering at some point in the future.
Pownce never reached the critical mass of Twitter despite having arguably better [...]