Archive for Tag: "Price Points"
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Jan 31
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Key excerpt on Decoy Pricing from: “TechCrunch: The Subplots Of The iPad”Filed under
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TechCrunch writes in The Subplots Of The iPad Blockbuster:
As I laid out a few weeks ago, it seems pretty likely that it was Apple that leaked much of the information to The Wall Street Journal about the tablet device prior to its launch — including the bogus $1,000 price from “analysts.” Later, a former Apple [...]
Tags: Apple Tablet, Dan Ariely, decoy offers, Decoy Pricing, iPad, Predictably Irrational, Price Points, Pricing, TechCrunch |
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